The old adage “you never get a second chance to make a first impression” is more applicable to e-mail marketing campaigns than just about anywhere else. Even as social media is becoming an increasingly common way for people to read news and communicate with each other, most adults still field dozens, if not hundreds, of e-mails daily.
Question is, how much time do you have to get someone’s attention and keep it? Answer-Seconds! If you don’t make an immediate connection, it’s over, and you will likely never get a second chance.
It’s a challenge to put together a marketing campaign via email. From the initial message to crafting the right follow up message, it takes an expert to know what (and when) to send. Our funnels track recipient behavior and send the right message at the right time based on previous action, or inaction.
The effectiveness of mass e-mailing is dead (luckily). Let us help you with a better strategy.
Contact us to find out more.